
Wife, Licensed Cosmetologist & Healthy Hair Coach
hey there!
Benita Davis is a renown hair coach, consultant and reshaping societal beauty norms. Through her passion, she promotes to her national and international social media audience the idea that authentic beauty is reflected in healthy hair, while providing comprehensive, premium hair care services to her salon clients. She excels in nurturing and rejuvenating natural hair with a tailored holistic approach to hair care and professional advice.
Through a blend of empowerment, education, and spiritual enrichment, her goal is to assist you in attaining and preserving the hair you aspire to have while celebrating your authentic self.



How I got here...
I can relate to many of you who experienced the common childhood story of starting relaxers at an early age, which often did more harm than good. I had naturally vibrant, thick black hair, but after using relaxers consistently every few weeks, my hair began losing its density, leading to unbearable breakage. The damage from the chemical treatments became so severe that my mother decided it was best for me to return to my natural hair to restore its health.
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Fast forward to my high school and college years, I exclusively wore weaves as they provided me with a sense of comfort. Initially, I relied on traditional sew-ins without proper hair treatments or trims, leading to damage when I impulsively opted for a full head of blonde highlights. By my sophomore year in college, I transitioned to full closure and frontal wigs, resulting in hair loss due to inadequate care. This forced me towards depending on protective styles to nurture and grow my hair.
As I grew older, my personal traumas started to resurface, prompting me to hide behind hair enhancements. Weaves and wigs seemed like a solution for acceptance from others and myself. However, this mindset shifted after encountering a significant life obstacle after college, leading me to seek counseling. Throughout my young adult years, I have focused on self-development, realizing the essence of self-love. Gradually, the desire to wear wigs diminished as I embraced my true self, understanding that the wigs served as a facade I no longer needed.
By prioritizing inner healing, my outer transformation followed. I started a natural hair journey, understanding the significance of aligning with my career goals. Today, my hair is healthier than ever, reflecting the self-care I've invested in.
I understand your journey and resonate with similar experiences, which drives my passion to support you in achieving the hair confidence you deserve.
I understand the frustration of relying on protective styles and the desire to embrace and care for your natural hair properly. It can be overwhelming when you lack knowledge about working with natural hair, don't have a hair care routine, and have a multitude of products in your bathroom because you are unsure about your hair type.
Let me share my journey...
My Core Values